While not every Social Media Holiday is worth celebrating for your brand, finding the right ones that fit your niche and pairing your content with the right hashtag can help you reach like-minded crowds, which might just give you a nice organic reach boost. So, why not take a look at this Social Media Holidays calendar and mark the dates that you feel will be on-brand for your social media presence.
You might be wondering who, in fact, makes up these Holidays and why they are celebrated. The more serious ones might’ve been declared by official organizations like the United Nations, some of them are byproducts of marketing campaigns, and others might’ve spawned from the Internet itself and are there purely because of their entertainment value.
As mentioned before, not all of these Holidays will be a match to your tone or brand image, but if chosen right, celebrating these Social Media Holidays might be a great tool for reaching people with shared interests and values.
So, shall we take a look at what’s in store this year?
January
January is for new beginnings and resolutions. It’s also probably one of the bleakest months when the winter seems never-ending, and people are bored with spending so much time cooped up inside. So why not brighten up the mood with something to celebrate?
- January 1: New Year’s Day
- January 4: National Trivia Day – World Braille Day
January 5: National Bird Day - January 11: Human Trafficking Awareness
- January 13: National Sticker Day
- January 15: National Hat Day – World Snow Day
- January 16: Blue Monday – Martin Luther King, Jr. Day
- January 19: National Popcorn Day
- January 20: Cheese Lover’s Day
- January 21: National Hugging Day
- January 22: Chinese New Year
- January 23: National Pie Day
- January 25: Opposite Day
- January 28: Data Privacy Day
- January 31: National Hot Chocolate Day
February
In February, the days are starting to get significantly longer, and there’s finally hope that winter will, in fact, eventually come to its end. It’s also the month of love!
- Black History Month
- February 2: Groundhog Day
- February 4: World Cancer Day – Zombie Pride Day – Facebook’s Anniversary
- February 11: International Day of Women and Girls in Science
- February 12: The Super Bowl
- February 13: World Radio Day – National Cheddar Day – Internet Friends Day – Galentine’s Day
- February 14: Valentine’s Day – Safer Internet Day
- February 15: International Childhood Cancer Day – Singles Awareness Day
- February 20: Presidents’ Day – World Day of Social Justice – National Love Your Pet Day
- February 21: Pancake Day
- February 27: World NGO Day
- February 28: World Rare Disease Day
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March
Hopes of spring are finally coming to fruition, and everybody is in high spirits to have made it through winter. And in our book, that’s always a reason to celebrate.
- Women’s History Month
- March 1: Zero Discrimination Day
- March 3: World Wildlife Day
- March 8: International Women’s Day
- March 14: Pi Day
- March 15: World Consumer Rights Day
- March 17: St. Patrick’s Day
- March 20: International Day of Happiness – Start of Spring
- March 21: World Poetry Day – World Down Syndrome Day – Twitter 17th Anniversary
- March 22: World Water Day
- March 23: National Puppy Day – World Meteorological Day
- March 25: Earth Hour – International Waffle Day
- March 27: World Theatre Day
April
While there still might be some occasional snow, there’s no denying that spring is finally here, and nothing can stop us now from enjoying long walks and soaking in the warmth of the sun. Besides that, there’s plenty more stuff to be celebrated in April:
- April 1: April Fools’ Day
- April 2: World Autism Awareness Day
- April 7: World Health Day
- April 9: Easter Sunday
- April 10: Sibling’s Day
- April 15: World Art Day
- April 18: Day for Monuments and Sites
- April 19: World Simpsons Day
- April 21: World Creativity and Innovation Day
- April 22: Earth Day
- April 23: World Book Day
- April 26: World Intellectual Property Day
- April 27: World Design Day
- April 29: International Dance Day
- April 30: International Jazz Day
May
Can you feel it? It’s almost summer! Now everyone around seems to be pretty carefree and relaxed, preparing themselves for the summer holidays while still pretending to be working hard (or hardly working). Here are the Holidays to look forward to in May:
- AAPI Month (Asian American Pacific Islander)
- May 2: National Teacher Day
- May 3: World Press Freedom
- May 4: Star Wars Day
- May 5: LinkedIn’s 20th Anniversary
- May 6: Free Comic Book Day – National Nurses Day
- May 7: World Laughter Day
- May 8: World Red Cross Day
- May 14: Mother’s Day
- May 15: International Day of Families
- May 17: International Day Against Homophobia, Transphobia, and Biphobia
- May 18: International Museum Day
- May 23: YouTube’s 18th Anniversary
- May 25: Geek Pride Day
- May 28: National Burger Day
- May 29: Memorial Day
- May 31: World No Tobacco Day
June
If the beginning of summer wasn’t already a joyous enough occasion for you, then just take a look at the Holidays that June carries with it! It truly seems that June is supposed to be one huge fiesta:
- PRIDE MONTH
- June 3: World Bicycle Day
- June 5: World Environment Day
- June 8: World Ocean Day
- June 14: World Blood Donor Day
- June 18: International Sushi Day – Father’s Day
- June 20: Yellow Day, the happiest day of the year
- June 19: Juneteenth
- June 21: National Selfie Day – International Day of Yoga – World Music Day – Summer Solstice
- June 25: Day of the Seafarer
- June 28: LGBTQIA+ Pride
- June 30: World Social Media Day
July
Days are getting hotter, the emails you send get an auto-reply telling you the recipient is ‘out of office,’ and the nights are short and filled with adventures. Besides all that, July also has some cool Holidays in store, too:
- July 2: World UFO Day
- July 4: Independence Day – World eBook Day
- July 6: International Kissing Day
- July 13: International Rock Day
- June 17: World Emoji Day – National Tattoo Day
- June 18: Nelson Mandela International Day
- June 22: World Brain Day
- June 24: Parents’ Day
- June 30: International Friendship Day – National Cheesecake Day
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August
Ahhh, the bittersweet moment of summer is nearing its end. However, no need to get sad too early, there are still some celebrations to mark and some sun to be soaked!
- August 5: International Beer Day
- August 8: International Cat Day
- August 13: International Left-Handers Day
- August 16: National Tell A Joke Day
- August 19: World Photography Day
- August 23: Hashtag Day
- August 26: World Dog Day
September
With the start of autumn comes the second wave of resolutions. Summer’s fun is over, schedules are set down, and people are enjoying the crisp autumn weather. But that’s a thing to celebrate, not to frown about!
- Hispanic Heritage Month (September 15 – October 15)
- September 4: Labor Day
- September 5: International Day of Charity
- September 10: Grandparents Day
- September 16: International Day for the Preservation of the Ozone Layer
- September 17: Batman Day
- September 21: International Day of Peace
- September 22: Start of Fall (Autumnal Equinox)
- September 23: International Day of Sign Languages
- September 25: National Comic Book Day
- September 27: Google Anniversary – World Tourism Day
- September 29: National Coffee Day – World Maritime Day
- September 30: International Podcast Day
October
Spooky is already in the air, pumpkins are perched on doorsteps, and there’s a surge in woolen sweaters and pumpkin spice lattes. Speaking about the latter – October sees International Coffee Day, so enjoying one too many cups of coffee is a must this month!
- Hispanic Heritage Month (September 15 – October 15)
- October 1: International Coffee Day – International Day of Older Persons
- October 2: World Day of Non-Violence
- October 4: World Animal Day
- October 6: Instagram Anniversary – World Smile Day
- October 10: World Mental Health Day
- October 19: International Day Against Breast Cancer
- October 20: International Chefs Day
- October 21: World Energy Saving Day
- October 28: World Animation Day – National Chocolate Day
- October 31: Halloween
November
This is where autumn descends with full force, and we can all feel the imminent coming of winter. It’s also the official start of the Holiday Season, so while the weather outside might be dreary, there’s something to look forward to:
- Native American Heritage Month
- November 1: All Saints Day
- November 1-2: Day of the Dead
- November 4: International Marketing Day
- November 10: World Science Day
- November 11: Veterans Day
- November 13: World Kindness Day
- November 23: Thanksgiving
- November 24: Black Friday
- November 25: Small Business Saturday
- November 27: Cyber Monday
December
Wait, what?? Is the year already done with? Time sure flies by when you have something to celebrate each month! Of course, before the year is officially over, there are everyone’s favorite celebrations to mark:
- Hanukkah (December 18 – December 26)
- December 1: World AIDS Day
- December 5: World Volunteer Day
- December 10: World Human Rights Day
- December 21: First Day of Winter
- December 24: Christmas Eve
- December 25: Christmas
- December 26: Kwanzaa
- December 31: New Year’s Eve
Now that you’ve bookmarked all the Social Media Holidays you’re going to celebrate on your feeds, why not take it a step further and create an influencer campaign to go with these celebrations? Who knows, it might just be an awesome addition to your existing social media marketing strategy.
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